Wednesday, September 15, 2010
Sales 101--The Three Basic Qualifiers
In sales, there are three basic qualifiers that indicate you’re on the path to a successful sale.
The first is confirming the need for your product or service. They must have a real need in order to go through with purchasing the product.
The second is to ensure the person you are talking to can make the decision to buy. If they can’t make the decision then you have to start over again with someone else.
The third is determining if they have a budget for the product/service you have to offer. If they don’t have the funds available then you’ll be convincing someone to buy your product who has no ability to actually proceed.